Ejike Ezejelue | African E-commerce Entrepreneur

Ideas & personal thoughts.

Reflections on business, leadership and lessons from operating, written as I go, not polished after the fact.

Nairobi city skyline, Kenya
Business

Demand Is the Answer.

Demand provides critical information about whether a product has a real opportunity in the market.

Coming soon
Leadership

Perspective Matters.

Entrepreneurs can misinterpret their businesses when they focus on the wrong metrics or the wrong perspective.

Coming soon
Business

Sales Are Not Profit.

High sales volume does not automatically mean high revenue, and high revenue does not automatically mean high profit.

Coming soon
Life Lessons

Discipline Travels.

A personal reflection about how discipline carries from one environment into another.

Coming soon
Africa

Local Knowledge Compounds.

A reflection on the value of learning from the market and building knowledge locally.

Coming soon
Entrepreneurship

Borrow, Then Repay Forward.

A reflection on learning, support and the responsibility to pass value forward.

Coming soon
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